Fewer Products: Is Less More?
Protecting profits through inventory management is a popular topic on quarterly earnings calls whether the company is Xerox Corporation or Joann Fabrics. …The one-stop-shop concept gets unprofitable if a grocer stocks, say, ten competing brands offering cheddar flavored microwave popcorn or a manufacturer offers good-better-best variations of a product without differentiating them by value or price.
About the Author
Navdeep S. Sodhi founded Six Sigma Pricing, a consultancy based in Minneapolis and London. He is co-author of the first book on pricing operations, Six Sigma Pricing, as well as the seminal Harvard Business Review article.
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