By Navdeep Sodhi | June 27, 2009

Fewer Products: Is Less More?

Protecting profits through inventory management is a popular topic on quarterly earnings calls whether the company is Xerox Corporation or Joann Fabrics. …The one-stop-shop concept gets unprofitable if a grocer stocks, say, ten competing brands offering cheddar flavored microwave popcorn or a manufacturer offers good-better-best variations of a product without differentiating them by value or price.

About the Author

Navdeep Sodhi is a pricing practitioner and co-author of Six Sigma Pricing. His prior global experience, as practitioner and consultant, spans airlines, chemicals, medical device, B2B manufacturing, and outsourced service industries. He is past recipient of the Award of Excellence from the Professional Pricing Society. He has published several articles on pricing strategy and execution in reputed journals including the Harvard Business Review. He has an MBA from Georgetown.

Pricing Events